Experiment: Band Management: Blog 10: On the Radio


“Band A” is on the radio! I am managing “Band A” for one year, interviewing a bunch on experts in the video series “4 Questions in 5 Minutes,” and then using the best advice to promote “Band A.”
So last week I followed some advice and sent out the lead single from “Band A” to 20 college radio stations. I didn’t expect much. 
But on Monday I got an email from KPSU in Portland saying: “We’d be down to add this single! Are the lyrics FCC friendly? If so, throw an mp3 over to me and I’ll add the track to our rotation this week. Let me know if you have any questions!” 
No sh*t. “Band A” is in rotation in Portland. Fawkkkk.
You don’t know this about me, but I’m a bit of a d*ckhead. (Probably Derek Allen and Derek Frye know this about me.) I’m relentless. If you open the door even a little bit – I will shove it open. The fact is that I didn’t believe you could just send your songs to radio stations and someone would listen and pick it up. So I’m going back to those other 19 college radio stations and letting them know that KPSU has “Band A” on rotation, and I’m adding 10 more college radio stations, and I’m going to tell the local radio stations around here, and I’m going to tell those breweries who pay $200 a show, and I’m going to tell the underground music clubs in Greenville, Charlotte, and Johnson City. Give me and inch and I’ll take a mile.